REAL CONVERSATIONS THAT UNLOCK THE
PATH TO SUCCESS IN YOUR BUSINESS

REAL CONVERSATIONS THAT UNLOCK THE PATH TO SUCCESS IN YOUR BUSINESS

Unlock the Secrets to
BUSINESS SUCCESS

Welcome to C-Suite Secrets with Heather Parsons, the podcast where industry leaders, entrepreneurs, and executives share the strategies and insights that drive success. Get ready for raw, real conversations that will help you scale your business, master financial strategy, and lead with confidence. Tune in and transform the way you do business.

Unlock the Secrets to BUSINESS SUCCESS

Welcome to C-Suite Secrets with Heather Parsons, the podcast where industry leaders, entrepreneurs, and executives share the strategies and insights that drive success. Get ready for raw, real conversations that will help you scale your business, master financial strategy, and lead with confidence. Tune in and transform the way you do business.

Inside the Minds of Business Leaders

C-Suite Secrets with Heather Parsons goes beyond the surface, diving into the insights, challenges, and strategies that define successful businesses. Hosted by seasoned CFO and business strategist Heather Parsons, this podcast delivers actionable takeaways for startup founders, executives, and aspiring leaders looking to elevate their game.

Inside the Minds of Business Leaders

C-Suite Secrets with Heather Parsons goes beyond the surface, diving into the insights, challenges, and strategies that define successful businesses. Hosted by seasoned CFO and business strategist Heather Parsons, this podcast delivers actionable takeaways for startup founders, executives, and aspiring leaders looking to elevate their game.

Podcast

EPISODES

Latest Episode

Blog Image

Season 1 | Episode 27: Networking, Negotiation, and the Human Side of Sales

In this episode, Heather Parsons sits down with Mike Muhlfelder to unpack the art and science of sales leadership. Together, they explore how asking the right questions can transform conversations into conversions, the evolving role of AI in the sales cycle, and why human connection remains irreplaceable. Mike draws insightful parallels between sales and manufacturing, emphasizing the importance of qualified leads, profitability, and process efficiency. The conversation also dives into networking strategies and the power of understanding business cases to drive sustainable growth.

Read More

More Episodes

C-Suite Insider: Join Our Exclusive Growth Community

Keep More Profits, Optimize Cash Flow & Scale Smarter

Running a business is demanding, and without the right financial and operational strategies, scaling can feel overwhelming. That’s why we created the C-Suite Summit Accelerator—a results-driven community designed to help entrepreneurs like you keep more profits, optimize cash flow, and scale with confidence.

With expert guidance, structured accountability, and a network of ambitious business owners, you’ll gain the clarity and tools needed to make smarter decisions and build a sustainable, wealth-generating business.

I'M INTERESTED TO JOIN THE COMMUNITY

MEET

HEATHER PARSONS

Your Guide to Business Growth & Financial Mastery

Heather Parsons is a business strategist, CFO, and entrepreneur dedicated to helping companies optimize operations and scale successfully. With years of experience in financial management and executive leadership, she brings expert insights and engaging conversations with top industry professionals. C-Suite Secrets is her platform to share the lessons, strategies, and real-world experiences that drive business success.

CONNECT WITH HEATHER

MEET

HEATHER PARSONS

Your Guide to Business Growth & Financial Mastery

Heather Parsons is a business strategist, CFO, and entrepreneur dedicated to helping companies optimize operations and scale successfully. With years of experience in financial management and executive leadership, she brings expert insights and engaging conversations with top industry professionals. C-Suite Secrets is her platform to share the lessons, strategies, and real-world experiences that drive business success.

CONNECT WITH HEATHER

csuitesecrets.com – ©2025 All Rights Reserved